Why do companies choose internal communication apps?

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More and more companies are choosing to modernize the way they communicate with their workers; and they do it through corporate apps that integrate internal communication among their functionalities. 

An internal communication app for employees is a tool that strengthens the employee's sense of belonging to the company. 

Companies need a communication channel through which they can communicate the company's mission and values to all employees . Internal communication apps are a great option to share these values, and also communicate strategic plans to your entire team.

A clear objective in the company's strategy is to involve all workers in the organization's common project. For the proper functioning of any organization, it is important that each worker feels relevant within the company, that they communicate and celebrate the common successes of the team. To achieve this, today we have effective internal communication technology tools.

An internal communication application for employees  must incorporate a corporate communication channel where each worker can share an idea or suggestion, give their opinion, ask a question and access useful information for their work.

More and more company workers are digital natives. The number of employees who are telecommuting or mobile has also increased ; Therefore, the immediacy provided by smartphones makes mobile apps perfect internal communication tools for companies.

An internal communication app for employees designed and conceived with the employee at the center is essential for workers to use it and see it as useful for them. An internal communication application must encourage the participation of workers, strengthening the company culture, commitment and motivation of the workforce.

An internal communication app keeps you connected with workers, regardless of their location, whether they're working in the office or from home.

Emails or intranets have become an obsolete tool as a communication channel within organizations. Some workers look for other communication channels, preferring them similar to the ones they use in their private life. Using the same channels or tools as your private life is not the best solution since they may not be secure, and it is important to separate the private part from the work part.

An internal communication app for employees will increase the reach of your messages and establish fluid relationships with your workers.

Sending an email to the entire staff does not mean that the entire staff opens and reads it. However, with an internal communication app for employees on the mobile we have almost a total guarantee that this information is received and, most importantly, is read by the workers. This is mainly due to 2 factors:

  1.  Workers receive push notifications on their mobile immediately. 
  2. How many times does an average person consult the mobile per day in Spain? It is estimated that 1 in 3 people look at the mobile more than 100 times a day, which means that we look at the mobile an average of 1 time every 10 minutes without counting the hours of sleep.

With an internal communication application installed on the smartphone, workers will always have access to communications at any time and from anywhere. 

Also Read:intranet software

An internal communication app generates engagement and creates a community.

Having a technological tool for corporate communication in the work environment helps us keep our staff together. Informing and training teams increases the degree of belonging to a company , this is another reason why directors and managers are opting for these tools for their teams. 

If our teams are better informed and trained, they will better advise our clients. With the internal communication app you can share relevant news for the company, for example, publicize the latest trends or news in the sector.

Other functionalities offered by an internal communication application is the possibility of sending communications about relevant events . It is also important that this communication be two-way , allowing workers to send suggestions or comments to both colleagues and their superiors.

An internal communication app for employees will help you to know the degree of satisfaction or the climate in the company. You can generate surveys and send them through the app to the entire staff or consult a specific department.

Making relevant documents available to employees , such as payroll, vacation balance, etc... will motivate employees to enter the application, discover it and use it. To achieve adherence to use, it is also important if the internal communication app is integrated with the employee app or portal . Workers will appreciate having everything related to the company in a single application.

There are many reasons why companies opt for an internal communication app for employees. But we can say that the benefits obtained by both the company and the employees are multiple , among which we can highlight the following:

  • The information is consumed by the worker almost in real time, since the information is on their mobile.
  • Reach all users at the same time no matter where they are.
  • Exclusive corporate communication channel, without the noise of other media (email or RRSS)
  • Segmented information, with which we can ensure that the content is directed to the right people within the company. This prevents them from losing interest, since when a communication arrives, it is relevant to them.
  • Low cost, in the market there are solutions available to all companies, regardless of their size.

In summary, incorporating an internal communication app for employees brings many benefits to the company and its implementation is simple and fast.

If you do not yet have employee communication app in your company or are looking for an employee portal and app that has internal communication tools integrated, contact us here or request a personalized demo of Agility Portal here.

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